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Gradi, Inc. 2026 January 2026 - March 2026 Update:

Hello everyone,


Below are the updates for January 2026 - March 2026:


Gradi App/Product Updates:

  • Gradi App:

    • Swipe between menu items in explore and user profile pages

    • New color coded heart animation

      • 0-4 likes = Purple colored heart

      • 5-9 likes = Pink colored heart

      • 10+ likes = Red colored heart

      • *Subject to change


    • Double tap to love an item with colored coded heart animation

    • Users can now edit their menu item posts

      • Location

      • Title

      • Description

    • Edit AI generated titles and descriptions before posting

    • User referral system

      • Users can share their invitation link found in Settings, which includes a unique referral code that is automatically applied when someone creates an account using the link. The referral code can also be shared separately and entered during onboarding.

    • Support for account login authentication across multiple country codes

    • Stability, performance, and bug updates for iOS & Android

  • Gradi Ads Affiliate Platform:

    • Support for becoming an affiliate to refer advertisers using a unique referral link

    • Earn a commission when advertisers sign up using your referral link and run ads on Gradi

    • My Referrals tab showing referrals

    • Tab for completed, pending, and rejected payouts

    • Web app payment notifications

    • Integrated to Stripe for affiliate payouts

    • Become an affiliate/sign in link: https://www.gradiads.com/auth/affiliate-signup


  • Gradi Admin Panel:

    • Admin dashboard

    • Search users and view

      • Profiles and stats

      • Account types

      • Monetization and ad placement status

      • Track user referral invites with custom date range

        • Explorers

        • Creators

    • View and search advertisers

      • Business name

      • Role

      • Total ad views and clicks and spend

    • View and search affiliates and referred advertisers

      • View total earnings

      • Manage payouts for affiliates


Gradi App Growth Stats:

  • Monetized creators: 39


Gradi App First-Party Advertisement Stats:

  • Paid ads launched on the Gradi app: 30

  • Ad revenue generated: $3,710.00

  • Paid to creators: $1,855.00


Gradi Menus:

  • All-Time Menu Visits: 1,196,000+ (3.82% Growth)


Baseline Forecast Model (Feb 18):

  • A baseline forecast model has been shared in the accompanying email for reference and is not included in this post.

  • The model was last updated on February 18 and reflects planning assumptions and exploratory scenarios at that time. It is provided for reference only and should not be relied upon as a projection of future results or a defined strategic plan.

  • The 2031 timing reflects a hypothetical long-term scenario based on scaling assumptions, not a defined or committed exit timeline.


*All figures are based on internal reporting and are subject to normal adjustments.

Address Update:

  • The virtual mailing address provider we work with has relocated. The new mailing address is:

    1415 Louisiana Street, 18th Floor

    PMB 3425

    Houston, TX 77002


Goals for 2026:

  • (DONE) Sales affiliate portal with commission payments to affiliates from ad revenue

  • (DONE) Gradi app update, features mentioned above in: Gradi App/Product Updates

  • (DONE) Admin panel, features mentioned above in: Gradi App/Product Updates

  • (IN PROGRESS) Increase revenue & profitability

  • (IN PROGRESS) Grow Gradi app users

  • (IN PROGRESS) Grow number of first-party partner advertisers

  • Gradi App Updates:

    • (IN PROGRESS) Menu item post photo zoom

    • Advanced profile stats such as engagement percentage

    • (NEW) Referral stats with date filtering for invited users (creators and explorers)

    • Notification center

    • Search user uploads by descriptions

    • Improve user search visibility and usability

  • Gradi Ads Web App Updates:

    • Display creator engagement percentage based on interactions with other creators

    • (NEW) Sort creators by popularity

    • (NEW) Country filter for creators

    • Headliner ad option (top of explore page banner ad) + auction style bidding

    • Welcome email with instructions

    • Web app notification center

    • Activity email notifications

    • See creators personal engagement percentage on creator profiles

    • Ability to bid on a creator page with an active ad. Creators can view these bids and choose one to run when their current ad ends. Offers remain active until the current ad is over.

  • Gradi Admin Panel:

    • Menu item upload moderation capabilities

  • (On Hold) Launch Gradi Partner App

  • (On Hold) Developer Playground Environment:

    • A dedicated non-production environment for testing app updates. This helps prevent bugs and issues from reaching the live app, ensuring a smoother user experience.

*Not limited to and subject to change.

As a final note, I, Zachary Dowthitt, will be stepping down as CEO, President, and from the Board of Gradi, Inc. for personal reasons. It has been a pleasure working with you all over the past 5+ years, and I’m grateful for the opportunity. The company is in the process of identifying an interim CEO. I look forward to seeing how Gradi continues to evolve.


Thank you.

Sincerely,


Zachary Dowthitt

Chief Executive Officer

(C) 713.854.1627

 
 
 

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